ITZY will release their new EP "BORN TO BE" and their title song "UNTOUCHABLE" on January 8. As ITZY recently achieved a ranking on the "Top Current Album Sales" chart with their previous works, "CHESHIRE" and "KILL MY DOUBT," in Billboard's 2023 YEAR-END CHARTS, and their group mega-hit "WANNABE" was gold-certified by the Recording Industry Association of America, the group's popularity has heightened expectations for their global performance. ITZY, which radiated vibrant youth energy and splendidly enhanced the year 2023, will kick off 2024 with a new piece, "BORN TO BE," elevating the group's distinct features to a new level. "BORN TO BE," the first comeback released in 2024, encapsulates the message that "with freedom in hand, I will forge ahead as I desire in the expansive world unfolding before my eyes." Expanding broadly on the message "I'll value and love myself standing at the center of the world," which has been expressed as the core identity of the group since their debut, it conveys a more challenging and progressive story of expressing ourselves confidently and overcoming our own limits. The new story that ITZY will tell, one that is free from lies and powerful without hesitation, is well incorporated into the visual concept as well. Located in a cave with subdued blue darkness on the red sand dunes, the members exude a charm that is wild and bold, yet restrained, mysterious, and conspicuous. With powerful visuals and penetrating gazes, ITZY overwhelms onlookers with the appearance of a formidable warrior displaying both outward strength and inner resilience. The title song "UNTOUCHABLE" is a track that radiates firmness, proclaiming, "No one can stop me," as implied by the title. It conveys the message, "I'm not easily broken, so I won't be afraid and will pursue the path I want, following my own flow now," matching the deep and energetic sound. Mid-tempo EDM, accompanied by a guitar performance that bolsters an impactful chorus, and lyrics like "I'm untouchable and unstoppable. It has started. I'm just going on and on now as it flows," double the power of the song. Isran, who wrote the lyrics for "None of My Business" in "KILL MY DOUBT," TWICE Nayeon's solo debut song "POP!," and Bang Hye-hyun, who wrote the lyrics for Aespa’s "Drama" and "Spicy," collaborated on writing the lyrics for this song. Additionally, Maria Marcus and others, who have previously worked with Jungkook, Red Velvet, and Tomorrow x Together, contributed to the credits. In the music video, ITZY dancing among an army of robots shows their strong confidence 'no one can stop us.' Following the lyrics, "Whoever trying to stop me, Does not mean a thing to me" conveys the meaning of overcoming the challenges of the world together through a paired dance where members cross hands and hold on to each other. The performance of the title song "UNTOUCHABLE," crafted by the global choreographer Kiel Tutin, known for his work on "Not Shy" and "In the morning,"